Category: Startup
Essential roles in the marketing department to grow a SaaS B2B Company
April 14, 2019 - Marcel Odena
When trying to grow a SaaS B2B company quickly, it’s crucial to have a great marketing team at hand to focus on corporate objectives. But how can we put a good one together? The first thing is to identify the roles and responsibilities of all the people who form the team. 1. Marketing Director The […]
Read MoreRed Points gets a 38 million dollar investment. 5 marketing lessons we’ve learned
April 7, 2019 - Marcel Odena
Red Points has secured an investment round worth 38 million dollars. Various media outlets have published the acquisition, from from Red Points’ own press page to the prestigious TechCrunch. This is pretty big news in the industry because it isn’t easy for a start-up to reach such great heights. Red Points protects online brands against […]
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